IBM Third Party Marketplace (3PM) Manager in CAIRO, Egypt

Job Description

IBM continues to expand. Whilst this is not an open position, we will be looking for a Third Party Marketplace (3PM) Manager R&R in the coming months.

An IBM 3rd Party Marketplace Manager :

  • Maps out the buyer journey for IBM Products on 3PM

  • Works with IBM and Business Partner Marketing to design, develop and execute targeted marketing campaigns to drive awareness and pull for the IBM SaaS offerings on Marketplace

  • Create content repository for available IBM Marketing assets

  • Measure, track and own responsibility for 3PM Full Funnel KPIs and related campaign success , working with IBM Business Units and Business Partner on corrective actions

  • Works with IBM Brand/Product and GBP teams on campaign messaging

  • Manage marketing agency-related activities

  • Works with BP and agencies on SEO and demand generations

  • Supports BP 3PM recruitment messaging and value proposition

  • Works with IBM ww team on integrating IBM Marketing and Third Party Marketplace MarketingStack.

  • Captures lessons learned & best practices

  • Prepares and submits a marketing plan to the IBM Business Development Exec for approval and updates every quarter

  • Oversees implementation of the approved marketing plan

  • Reviews and secure approval of the marketing plan, and updates to the plan, from the IBM BDE

  • Leverages any IBM SaaS marketing campaigns that could drive further awareness

  • Acts as focal point for communicating with IBM business Unit Offering Managers/teams and GBP teams

  • Prepares for Marketplace launch activities

  • Creates marketing plans for IBM Third Party Marketplace activities

  • Leads the Ingram team on the implementation of the SaaS Offerings strategy on the Ingram Marketplace

  • Works with IBM’s Cloud Development Group to onboard new offerings onto Ingram Cloud Marketplace

  • Confirms testing of new offerings is done to ensure auto provisioning, billing, etc.

  • Works with IBM Business Units to ensure Partner is leveraging full set of enablement materials.

Upload your profile and one of our Talent Acquisition Partners will connect with you in due course.

Required Technical and Professional Expertise

Experience Required

  • At least 5 years experience in digital marketing and e-commerce

  • Solid understanding of digital buyer journey

  • Experience working with digital agency and preparing marketing briefs

  • Proof of managing multiple stakeholder projects

  • HTML and basic Graphic Design Skills

  • Entrepreneurial and self-motivated

  • Fluent in English

Preferred Tech and Prof Experience

Experience Required

  • At least 5 years experience in digital marketing and e-commerce

  • Solid understanding of digital buyer journey

  • Experience working with digital agency and preparing marketing briefs

  • Proof of managing multiple stakeholder projects

  • HTML and basic Graphic Design Skills

  • Entrepreneurial and self-motivated

  • Fluent in English

EO Statement

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.